“I don’t like it, but I endure it”: 35% of Latvians would not recommend their employer

A public opinion survey[1] reveals that one in four (26%) Latvian residents are dissatisfied with their workplace, the same number are satisfied, while the remaining 48% experience mixed feelings. “This is a serious issue for companies,” notes Sanita Bērziņa, CEO of Venipak Latvia. “Passive and dissatisfied employees who don’t discuss improvements with management spread a…

Lithuanians are becoming bolder: intimate souvenirs and erotic games for Valentine’s Day

While the holiday season is typically the busiest time of the year for most businesses, some consider Valentine’s Day just as significant as Christmas. Aphrodisiacs, erotic games, intimate accessories—these are just a few of the products Lithuanians eagerly purchase from adult stores as February 14 approaches. And while Lithuanians are becoming bolder when selecting gifts…

Artificial intelligence in customer service – what is needed for a breakthrough?

In the era of digital transformation, more and more companies are leveraging artificial intelligence (AI) technologies to enhance efficiency and economic benefits. Jurgita Karčiauskaitė and Daiva Nariūnienė, students of the Executive MBA program at ISM Executive School, are exploring in their thesis how companies can better prepare for the impact of AI on customer service…