Venipak: Estonian Shoppers Begin Christmas Shopping Two Weeks Earlier — and the Season May Soon Start in October

The number of Christmas parcels handled in early November has been steadily increasing for several years, showing that Estonian shoppers are moving their holiday purchases forward. Whereas the Christmas delivery rush once began around mid-November, Venipak now sees parcel volumes climbing already from November 1 — a shift of roughly two weeks earlier. If the trend continues, the first wave of Christmas shopping may begin already in late…