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Daily Archives: 2025-02-07

Artificial intelligence in customer service – what is needed for a breakthrough?

NewsBy VeniAdminiPak-LT2025-02-07

In the era of digital transformation, more and more companies are leveraging artificial intelligence (AI) technologies to enhance efficiency and economic benefits. Jurgita Karčiauskaitė and Daiva Nariūnienė, students of the Executive MBA program at ISM Executive School, are exploring in their thesis how companies can better prepare for the impact of AI on customer service…

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